Who Are SEOGEO?
We're SEO and GEO Specialists. We do:
- Technical SEO and site architecture
- Generative Engine Optimization (GEO)
- AI-readable content structuring
- Web content revision and SEO content creation
- Privacy-first marketing strategies
GEO, you say?
Any business that has been through a total website redesign knows the work involved - perhaps we brought it on ourselves after recommending so many website overhauls in the past on technical SEO grounds. They were necessary! It was now our turn to take a deep breath. Generative Engine Optimization can no longer be considered a "nice to have" for any serious digitally-focused business. As much as we loved it, we hung up our old domain name and we have now included in our URL what is rapidly becoming the bulk of our work and focus, and the focus of so many digital marketing agencies around the world: GEO - or optimizing your site for generative AI platforms.
Generative Optimization: a new concern for all businesses
What does this mean exactly? How different is Generative Engine Optimization to Search Engine Optimization? In a nutshell, it means making sure you do everything you can so that generative AI engines suggest your website over your competitors' websites when your potential customers ask the AI for information about a product or service you offer. The good news is that most of the same principles of good clean SEO apply to GEO as well, it's just that now instead of writing for humans and webcrawlers, we also write and structure websites for something a little more... intelligent. AI algorithms pick what they show in their results in different ways and it's our job to stay on top of that.
Marketing and privacy - it's the future
So why are you here? Probably because either an AI or a human told you to come, maybe even a good old fashioned search engine or social media site. You may have noticed the banner when you first arrived telling you we don't use cookies or analytics tracking, and it's true. We get most of our work these days from word of mouth referrals and so we're able to do what might be considered crazy for a digital marketing agency - we have dropped cookies entirely. A total lack of gluten and passive surveillance. We do not track our website users, store their data to then badger them across the length and breadth of the internet with remarketing ads or send relentless emails trying to convince people to work with us - and that's just the start. Like people, businesses often like a bit of privacy also. As an example, some of the charities we work with would prefer not to disclose that they spend money on a marketing agency - and that's fine - we are now lips zipped by default. If you work with us, you won't suddenly find a granular dissection of everything we did for you painted across a testimonials page that your competitors can read with great interest. We don't even have a testimonials page. We won't list your logo on our site or brag about who we work with on sales calls. We know our stuff and we're proud of that, and we've helped a lot of businesses with their visibility across the internet. Some agencies will try to hook you in with fancy pamphlets and videos. We'd rather spend time on what we do best: SEO, and GEO.
So what happens next?
You're here because you want professional SEO and/or GEO assistance so you don't get left behind in the rapidly changing world of artificial intelligence and the internet. Relying solely on SEO is no longer an option, as people google things less and less, and ask AI platforms more and more. Click the contact SEOGEO link in the navigation bar above, leave a message and one of our team will reach out over email. It's helpful if you provide your website's URL so that we can do a brief site audit beforehand, which saves everyone time. If you've been told we do a referral discount, good news, it's true! We look forward to helping you with your goals soon.